Following from the Competition and Markets Authority's announcement regarding 16 high-profile influencers' ‘formal commitment’ to disclose their paid endorsements to their followers, Prizeology MD,...

Regulating influencer marketing – what next? If this is an area that interests you the article is probably worth reading in full, but in this opinion piece responding to the ASA’s review of how ...

Decode Magazine looks critically at how technology is affecting individuals and society, and when Prizeology MD, Sarah Burns, was interviewed for this piece on the relationship between brands and i...

You’ll need to read Spanish for this one, but if you don’t, our Chief Prizeologist, Sarah Burns, told ICON (the magazine of Spain's largest newspaper EL PAÍS), FIFA’s rules on prize promotions, not...

Prizeology's founder and MD, Sarah Burns, was interviewed for a piece in Elite Business Magazine on World Cup promotions and talked about the importance of complying with UK regulations and risk ma...

I had a stimulating and really enjoyable evening out last week, as a guest of the Research Best Practice Committee of the Public Relations and Communications Association (PRCA). In fact, I wasn’t j...

Our research UNDER THE INFLUENCE: UK Consumer Attitudes to Social Media Influencer Marketing made headlines last week with The Drum, Campaign, PR Week, Marketing Week, among many other titles, repo...

New comprehensive research into social media influencers published today. UK Public believes rules governing advertising by social media influencers confusing and unclear. Regulations governi...

We couldn’t be more proud here at Prizeology HQ, because one of our fantastic Prizeologists, Sophie Robertson, has been picked by the Institute of Promotional Marketing (known as the IPM to those i...