Planning an effective prize promotion

Chief Prizeologist, Sarah Burns put together an essential read for My Entrepreneur Magazine detailing how to run a successful promotion. From drafting terms and conditions to the regulations surrounding promotional marketing, our MD explains how “a carefully thought-through promotion” is “a very effective marketing tool”.

Sarah explains how following best practice will not only help you to avoid any negative PR, but will also ensure that your promotion is “legal and complies with all relevant rules and regulations.”

If you’re thinking about running a prize promotion and don’t know where to start, read the full post here or get in touch to see how we can help.

Running a prize promotion on Facebook

It’s been a while since I’ve talked about how to running a prize promotion on Facebook prize promotion, but it’s a topic worth revisiting, partly because the rules are updated from time to time, and partly because those rules mean it’s not quite as easy as you might think to use the social media platform […]


On-Pack prize promotion: Win with Kingsmill

I like a piece of toast and marmalade in the morning. Sometimes I have a sandwich, usually hummus and carrot, for lunch. And when it comes to comfort eating, you can’t beat a nice, thick piece of bread and butter pudding. Why am I talking about bread? Because Prizeology has been working on a major […]


Prize promotions cheats

Cheating. It means acting dishonestly in order to gain an advantage. To avoid any doubt, an advantage in the context of prize promotions is a prize – a restaurant or retailer voucher, a gaming console, a year’s supply of a particular product, a holiday (back in the day when we could take holidays) and, yes, […]

Send this to a friend