How do prize promotions make your shopper marketing campaigns more successful? Following the pandemic, there’s definitely a need to increase in-store footfall and prize promotions are perfect fo...
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Inspiration and Advice
Winner
Selection
As a prize promotions agency, one of our specialities is winner selection. If it’s what your brand activation demands, we can come up with a winner every 3.2 seconds, pick 10,000 of them in one go or organise a complex multi-part judging process.
What all these approaches to winner selection have in common is compliance with the UK’s CAP Code, which states that the winners of any prize draw must be chosen fairly and at random. And if your promotional marketing competition has an element of skill, we can build you a bespoke judging platform, supply qualified judges or act as the independent judge.
When it comes to winner selection, not only do we offer significant experience, we guarantee impartiality, which is ultimately what maintains the integrity of your campaign and protects the reputation of your brand.
They are competitive in terms of pricing and offer great value for money for the services they provide and in these uncertain times, they have always been on hand and kept in touch to ensure we have everything we need for our promotional activity.
The team are incredibly reactive and always on hand for advice and have an amazing knowledge base.
Any projects given to Prizeology are always planned with the utmost care and attention. Everything is always within budget and they are a delight to work with.
Case Studies
The Absolut Creative Competition challenged amateur artists across the globe to create an original work of art inside the iconic Absolut bottle shape.
READ THE Absolut CASE STUDY
Purdey’s ran a competition which associated the product with a growth mindset.
READ THE Purdey’s CASE STUDY
SPAR invited customers to collect a scratch card instore for a chance to win thousands of prizes with this no purchase necessary promotion.
READ THE Spar CASE STUDYFrom Our Blog
We're hiring project assistants We are looking for two full-time Project Assistants to join our rapidly growing team. The role is primarily to handle winner management, however as we are an evol...
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Research and Insights
Five prize promotions frights
Halloween can be a spectacular hook for a prize promotion (and here’s some advice on how to run one), but there are also some nasty little traps you can fall into and it’s these I want to talk abou...
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