Yes, Christmas is coming and at Prizeology HQ the Christmas promotions planning is already well underway. First, though, it’s Halloween, which I also embrace with open arms (any excuse to don that pointy witch’s hat). Halloween is a great peg for a promotion, and indeed a post, but if you’re running a promotion at any […]
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Are you sitting comfortably? Good, because today I’m going to tell you a story about unfortunate influencer and reality TV star Olivia Buckland. You might remember Olivia from Love Island 2016, where she coupled up with Alex Bowen. Sadly, they didn’t win the show, but Olivia had a fairy-tale ending nonetheless, because, yes reader, she […]
READ MORE >In previous posts I’ve talked about planning Christmas promotions, sourcing seasonal prizes and making sure your promotion complies with the CAP Code and other relevant regulations. Now we’re coming towards the end of the promotions process and this post discusses prize fulfilment. Now, at the risk of sounding as mean and grumpy as Scrooge, I’ve […]
READ MORE >You might think that when it comes to Christmas promotions compliance looks rather similar to the way it looks at other times of the year. Well, you wouldn’t be far wrong in that a seasonal promotion, like any other promotion, needs terms and conditions that explain how to enter; when the promotion starts and, critically, […]
READ MORE >When it comes to affiliate marketing promotions and how they should be labelled on social media, one could be forgiven for thinking it’s something of a grey area, as in the last few months there have been a number of high-profile influencers who’ve been tripped up by the CAP Code. And yes, I’m talking about […]
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