Scam alert: Honda giveaway! This Honda scooter giveaway is not a scam I’m ever going to fall for. I’m not being arrogant or smug. We’re all potentially vulnerable to scams and I am no exception, bu... READ MORE >
Blog
If you’re particularly observant – and you’re forgiven if you’re not – you will have noticed that there have recently been some updates to the Prizeology website. Essentially, they’re fairly minor ... READ MORE >
In this blog I’d like to draw your attention to a recent story in the Yorkshire Post. The paper reports that in January York Magistrate’s Court fined a company £150,000 and ordered it to pay £10,00... READ MORE >
Here on the Prizeology blog we probably don’t share enough of the actual work we do, but for now we’re super-excited to tell you about a major project we’ve been working on with the lovely people a... READ MORE >
Scam alert: Facebook Tesco voucher Here’s a quiz question for you: what year was Tesco founded? Admittedly it wasn’t a fact that I had at my fingertips, but according to Wikipedia the name Tesco... READ MORE >
Small business campaign f:Entrepreneur has just revealed its #ialso Top 100 and – d’you know what? – Prizeology’s Chief Prizeologist (otherwise known as its founder and director) Sarah Burns is in ... READ MORE >
Prize promotions is a fairly specialist segment of sales promotions/promotional marketing, which in itself is a fairly specialist segment of marketing, so I thought I’d start 2020 with a new series... READ MORE >
Love is in the air. Or it will be come 14 February. And Valentine’s Day is a lovely theme for a prize promotion, plus it’s a good post-Christmas promotional milestone to mark. All businesses want t... READ MORE >
In this post I’m going to focus on a prize promotion mechanism called an instant win. No doubt you’re ahead of me here, but, yes, an instant win is a type of prize draw in which a consumer wins ins... READ MORE >
