Temperatures have dropped and back-to-school is just around the corner. But if you still haven’t managed to get away this summer, you could easily fall for a WhatsApp scam, which purports to be an ...

Fines for influencers? Did you notice that the Competition and Markets Authority (CMA) recently called for social media influencers to be fined if they don’t use #ad when they should? No? Well, ...

How to make HFSS products stand out on the shelf Happy new year! Welcome to 2022! And what a lot we have to look forward to in 2022. Aside from hoping that we will finally see off the Covid-19 v...

Paid-for prize draws a route to debt So the other day I set aside some time to catch up on some reading and dipped into Gambling Insider, a publication which describes itself as providing in-dep...

Halloween can be a spectacular hook for a prize promotion (and here’s some advice on how to run one), but there are also some nasty little traps you can fall into and it’s these I want to talk abou...

Promotional Compliance is at the heart of all Prizeology projects – not only is it crucial to the success of any promotion, protecting entrants and the Promoter alike, but regulations must be follo...

The Advertising Standards Authority (ASA) has just launched a dedicated web page where it is naming and shaming influencers who have persistently failed to disclose when their Instagram posts are a...

ASA ruling: Pretty Little Thing TikTok promotion This post concerns a complaint made to the ASA about a video posted on TikTok by the Wave House. I’ll assume you all know the basics of what TikT...

Cheating. It means acting dishonestly in order to gain an advantage. To avoid any doubt, an advantage in the context of prize promotions is a prize – a restaurant or retailer voucher, a gaming cons...