On-pack promotion use the space on a product’s packaging to advertise the opportunity to win prizes like cash, vouchers, consumer goods and holidays. They’re very effective, particularly for bra...
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PRIZEOLOGY
IS A PRIZE
PROMOTIONS
AGENCY
We help brands and agencies run successful prize promotions, brand activations and shopper marketing campaigns. We are compliance experts and this underpins all our work and all our values. It’s built into all our prize promotions so you can be confident that all the relevant regulatory and legal issues are covered off. That’s important to us and we know that’s important to you.
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What our clients
say about us
Sarah and her team provide an exceptional service. Rigorous, detailed and well thought through strategic campaigns that deliver for our client. Nothing is too much, always on hand to help or to reply to queries. Always delivered with a smile and a genuine care for doing good work.
Always on hand and exceptionally helpful. Innovative and strategic thinking, helping us and our clients, whilst always staying true to the brand's objectives and goals.
Incredible support for our campaign. It has been a lot of work, and we would not have been able to deliver it without the team at Prizeology's passion, dedication, and trust.
Our Case Studies
We were approached by Boots & Fenty, the cosmetics brand owned by the singer Rihanna, to produce and run a competition to find the face of Fenty.
READ THE Fenty Beauty CASE STUDY
As a generous seasonal gift to shoppers, Tesco invited its Clubcard members to enter a draw to win their Christmas shop.
READ THE Tesco Christmas CASE STUDY
The Absolut Creative Competition challenged amateur artists across the globe to create an original work of art inside the iconic Absolut bottle shape. This was an international art competition that ran in 19 countries.
READ THE Absolut CASE STUDYFrom Our Blog
Research and Insights
Can a promotion be challenged or reported to the ASA?
Can a promotion be challenged or reported to the ASA? If a member of the public or a company believes a promotion is unfair or has not been conducted properly they can report it to the Advertisi...
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Research and Insights
What is an on-pack promotion?
An on-pack promotion is a shopper marketing tool which gives customers the chance to win a prize and advertises that opportunity on a product’s packaging. On-pack promotions are frequently used ...
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Running a promotion? Can we help? Need some advice? Send your details and a prizeologist will get back to you.