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Inspiration and Advice

Why a prize promotion is the best brand activation campaign

Sophie Robertson |  4/06/2021
Here at Prizeology, we talk a lot about how you can run prize promotions, so I think it’s about time we cover why you should, and how prize promotions can fulfil your brand activation targets.  ...
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Inspiration and Advice

How to run prize giveaways on Instagram

Guest Post |  19/05/2021
Instagram prize giveaways are a popular growth hack adopted by both small businesses and large brands. They are a great method of promoting products and services, encouraging consumer engagement, a...
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Inspiration and Advice

New Prizeology prize promotion for KP Snacks

Sarah Burns |  5/05/2021
New Prizeology prize promotion for KP Snacks Prize promotions specialist Prizeology has produced an on-pack, text-to-win promotion for KP Snacks, which launched 1 May and is currently in stores. F...
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Inspiration and Advice

Molly-Mae and the Instagram prize giveaway

Sarah Burns |  3/03/2021
Avid readers of this blog – and I know you’re out there – may recall that back in September last year I wrote about an Instagram prize giveaway run by Molly-Mae Hague, she who came second on the fi...
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Inspiration and Advice

Prizeology obtains ISO 27001 again

Sarah Burns |  20/01/2021
Prizeology obtains ISO 27001 accreditation again Here at Prizeology we handle a lot of data. I’d like to be able to quantify that data, but I don’t think I can. I’m not even sure what units I wo...
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Inspiration and Advice

Running a prize promotion on Facebook

Sarah Burns |  2/11/2020
It’s been a while since I’ve talked about how to running a prize promotion on Facebook  but it’s a topic worth revisiting, partly because the rules are updated from time to time, and partly because...
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Inspiration and Advice

On-Pack prize promotion: Win with Kingsmill

Sarah Burns |  13/10/2020
I like a piece of toast and marmalade in the morning. Sometimes I have a sandwich, usually hummus and carrot, for lunch. And when it comes to comfort eating, you can’t beat a nice, thick piece of b...
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Inspiration and Advice

Asda’s instant win prize promotion gets stuck on repeat

Sarah Burns |  5/10/2020
Last week, ASDA launched an online ‘spin the wheel’ instant win prize promotion campaign. The copy stated, ‘If the text “£100 win” appears at the top of the wheel, with the arrow pointing to that s...
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Inspiration and Advice

Bewitching Halloween prize promotions

Guest Post |  30/09/2020
Bewitching Halloween prize promotions Strangely enough, whenever I leave the house I see people wearing masks, so perhaps the build-up has started early this year. Granted, I don’t have the gift...
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