Are you sitting comfortably? Then I’ll begin, but I’m afraid there’s no way to cushion the blow. Obviously I’m aware that Ant and Dec – particularly Ant – have had more than enough problems of late...
It started with a poster, which could be seen in three locations and which asked people if they wanted free clothes. If they did – and who wouldn’t? – they had to follow fashion brand Pretty Little...
Did you hear about Nike and the ASA? No? Perhaps you don’t follow the ASA’s rulings quite as avidly as I do, so let me tell you about it, because it was a very interesting decision (well, I thought...
Has every company you’ve ever bought from been in touch recently about updating your communications preferences? Have social media platforms been pressing you to recommit to their user agreements? ...
Did you hear the one about the photo of the anteater that won a prize? No? Well, it was a fake. It certainly looks that way anyway, although it seems the Brazilian photographer, Marcio Cabral, is s...
We’ve all got to earn a living, right? I certainly have and I understand that social media influencers need to keep the wolf from the door, too. If you’re an influencer, there are various different...
As I’ve highlighted before, property raffles are becoming increasingly popular. The chance to win a house is obviously attractive for punters, but for promoters the legal pitfalls are manifold, and...
Becky Munday, CEO of Mando and Past Chair of the IPM shares her thoughts.
Every year there is fresh marketing developments which disrupt the way we think and the way we sell. Making us...
Labels. I like labels. They’re useful. As you may or may not know, I’m not averse to a spot of clothes shopping and a label on a garment, telling you what size it is and what it costs, is helpful. ...