Here at the Prizeologist we thought it might be helpful to do a series of short posts on the organisations which regulate how prize promotions are run – so that’s what we’re going to do. First up i...

Newcastle’s famous party girl and controversial reality TV show personality, Marnie Simpson, found herself making headlines again this week, and for once they had nothing to do with her dramatic lo...

We run prize draws on social media for our clients, and we’re often we’re asked to ramp up engagement by administering a RT to win mechanic on Twitter. Unless you have a prize for which an element ...

Influencer marketing is on the increase as evidenced by both my Instagram feed and several reports that suggest as much as 40% of traditional marketing budgets in the UK are now being spent on infl...

A new trend has emerged, where homeowners are raffling their properties instead of selling via more traditional methods. Some have exhausted options to reach the asking price, some are desperate fo...