You and I may have spent the summer jetting off to foreign climes (if only!), but the good folks at the ASA have clearly been hard at work. They recently upheld a trio of complaints – against fashi...

I’ll be honest. Until very recently I hadn’t heard of Briley Powell, but thanks to the ASA I now know she’s an Instagrammer. Indeed, you might call her an influencer. However, this isn’t so much ab...

Prize promotions are a cost effective way to launch a new product, create a brand buzz, generate more sales and followers, reward loyalty or simply leave your customers with a warm, positive feelin...

We have helped Blossom Hill with its brilliant Unfiltered Friendships Instagram prize draw. Participants are encouraged to share their best “Unfiltered Friendship” photos on Instagram, tag a friend...

If there’s something Americans do right, it’s promotional giveaways (and reality TV). Like in many other country’s prize promotions are a huge marketing tool used to optimise brand awareness and co...

To celebrate its sponsorship of the Olympic Games Tokyo 2020, Costa at Home prize promotion launched on 30th June and will run until the 15th August. For the chance to win, participants must buy a ...

As my third year at Prizeology draws to a close, I decided to reflect on what I’ve learnt working in prize promotions. I started working here fresh out of Sixth Form and ready to give the working w...

Here at Prizeology, we talk a lot about how you can run prize promotions, so I think it’s about time we cover why you should, and how prize promotions can fulfil your brand activation targets.  ...

Instagram prize giveaways are a popular growth hack adopted by both small businesses and large brands. They are a great method of promoting products and services, encouraging consumer engagement, a...