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Inspiration and Advice

International prize promotions: recent rule changes

Sophie Robertson |  10/01/2022
International prize promotions: recent rule changes Promotions in Canada Quebec. It’s the second-largest province in Canada in terms of population and the largest in terms of area. Its capita...
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Inspiration and Advice

How to choose a prize promotion agency

Sarah Burns |  30/09/2021
Choosing which prize promotions agency to hire can be challenging, so we’ve put together some tips for how to choose a prize promotion agency that should hopefully make the whole decision-making pr...
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Inspiration and Advice

ASA ruling: East Midlands Railway competition

Sarah Burns |  22/09/2021
ASA ruling: East Midlands Railway competition You may be able to cancel a train, but you can’t cancel a competition, as East Midlands Railway (the trading name for Abellio East Midlands) discove...
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Inspiration and Advice

How not to run social media prize promotions

Sarah Burns |  3/09/2021
You and I may have spent the summer jetting off to foreign climes (if only!), but the good folks at the ASA have clearly been hard at work. They recently upheld a trio of complaints – against fashi...
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Inspiration and Advice

ASA ruling: Briley Powell prize draw

Sarah Burns |  18/08/2021
I’ll be honest. Until very recently I hadn’t heard of Briley Powell, but thanks to the ASA I now know she’s an Instagrammer. Indeed, you might call her an influencer. However, this isn’t so much ab...
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Inspiration and Advice

10 reasons why prize promotions are the best promotional marketing strategy

Sophie Robertson |  30/07/2021
Prize promotions are a cost effective way to launch a new product, create a brand buzz, generate more sales and followers, reward loyalty or simply leave your customers with a warm, positive feelin...
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Inspiration and Advice

Prizeology Helps Blossom Hill with Instagram Prize Draw

Guest Post |  28/07/2021
We have helped Blossom Hill with its brilliant Unfiltered Friendships Instagram prize draw. Participants are encouraged to share their best “Unfiltered Friendship” photos on Instagram, tag a friend...
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Inspiration and Advice

My favourite US prize promotions

Guest Post |  14/07/2021
If there’s something Americans do right, it’s promotional giveaways (and reality TV). Like in many other country’s prize promotions are a huge marketing tool used to optimise brand awareness and co...
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Inspiration and Advice

New Prizeology prize promotion for Costa at Home

Sarah Burns |  30/06/2021
To celebrate its sponsorship of the Olympic Games Tokyo 2020, Costa at Home prize promotion launched on 30th June and will run until the 15th August. For the chance to win, participants must buy a ...
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