Small business campaign f:Entrepreneur has just revealed its #ialso Top 100 and – d’you know what? – Prizeology’s Chief Prizeologist (otherwise known as its founder and director) Sarah Burns is in there!
The #ialso Top 100 is a collection of 100 female entrepreneurs who inspire their peers and communities through their businesses and wider activities and in response to her appearance on the list of high-achieving women in business, Sarah says, “I’m somewhat taken aback by this, but obviously I’m absolutely thrilled to be included, particularly as there are so many great business women who’ve also been chosen. Being described as a role model is amazing, if rather humbling!”
Sarah established Prizeology to focus exclusively on prize promotions almost three years ago. She says, “The company has grown rapidly and we’ve been involved in some incredibly successful campaigns. Whether it’s a holiday or a bundle of beauty products, I love the joy people experience when they win, but I also love solving the complex logistical problems our clients throw at us.”
About the f:Entrepreneur campaign
The f:Entrepreneur campaign, which was launched on International Women’s Day in 2017, was set up by Michelle Ovens MBE, director of Small Business Saturday UK and chair of the Small Business Charter. Her motivation was her growing sense that there should be more recognition for the power women who run so many businesses in the UK.
The aim of f:Entrepreneur is to celebrate the dynamic and inspirational businesses led by women in the UK, and it’s built around a programme of content, stories and events, including roundtables, Q&A sessions and panels, as well as all-day events. This year the campaign will be holding its biggest ever event in London in the week leading up to International Women’s Day, which is on Sunday 8 March 2020.
About the #ialso Top 100
The #ialso hashtag reflects the fact that female entrepreneurs are so often multi-taskers, who do so much more than just their day job. In Sarah’s case, this is the work she does raising awareness of prize draw scams, including her role as a Scambassador for National Trading Standards Scams Team.
She emphasises, “There are so many scammers out there, particularly online, running fake prize promotions. They prey on vulnerable people, especially the elderly, but actually anyone can fall for a fake prize promotion, because the scammers are sophisticated and know how to push people’s buttons.”
Being named in the #ialso Top 100 also recognises Sarah’s forward-thinking in commissioning research into the public’s vulnerability to scams and publishing the Scam Savvy guide, aimed at young people but relevant to everyone, about how to avoid falling for a fake prize draw.
If you’d like Prizeology to run a prize promotion for you – or you’d like to invite Sarah to speak about business, prize promotions or scams at an event you’re holding – please drop her an email via hello@prizeology.com
