Risk Management

Promotional risk management – people don’t always associate the concept of risk management with prize promotions, but if a promotion outperforms your wildest dreams, you could be left out of pocket. That’s why we offer a reassuring service called fixed fee promotions.

Promotional risk management is quite complicated, so we won’t go into details here (get in touch and we’ll talk you through it), but it’s a type of insurance which means that if, say, the number of prize claims exceeds the number you’ve allowed for, you don’t bust your budget.

It’s true that prize promotions can carry all sorts of potential risks, including regulatory breaches leading to financial penalties, negative PR, damage to your reputation, but don’t be alarmed, because our expert advice on promotional risk management, legal compliance and best practice helps you minimise those risk factors… And breathe…

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